People

As a professional services organisation, our people are at the heart of our business. They are the key drivers of customer satisfaction, which ultimately drives our value as a company. And because our people are so vital to our success, we aim to attract and reward the most talented.

Our vision at Nielsen is to be recognised worldwide as the premier professional services firm in market research. And we recognise those Nielsen employees who strive to help us achieve our vision through a continuous range of Nielsen award programs that reward excellence and innovation.

To maintain focus on our greatest asset, our people, employee satisfaction is continuously monitored through an annual business effectiveness survey, designed to provide management with ongoing feedback on organisational health, generating plans for areas of improvement.

Our clients rely on us to share their passion for growth and success. And we do, every day. It is this passion for performance - for our clients and for our own company - that sets our people at Nielsen apart.

Innovation
Providing clients with a better understanding of their markets has been the goal and commitment of Nielsen since the company was first founded by Arthur C. Nielsen Jnr. more than 80 years ago.

Good research meets our clients’ needs and expectations by being creatively designed and efficiently executed. At Nielsen, we must continuously innovate and introduce new products, developing new ways of measuring markets and consumer trends, enhancing our services to provide leading edge research and information solutions to our clients. Our people are encouraged to think laterally in an environment that welcomes innovation.

No other research organisation can draw on such a broad range of information sources - qualitative and quantitative research, state of the art proprietary methodologies, retail tracking, category and space management, Internet research and consumer panel services. And as a company of VNU, Nielsen can draw on the resources of one of the world’s leading media and information companies.

Insight
To succeed in today’s complex, fast changing markets, it is not enough to simply know what products and services people are buying. You must know why.

And that’s where Nielsen comes in. Around the world... in stores... at home... on the street... we focus on consumers to help clients answer their most pressing questions. And we answer those questions with the richest, most comprehensive media and market information, professional service and analytical tools in our industry.

More than anything, our clients look to Nielsen to help them identify business opportunities and create the best possible framework for successful decision-making.

Ultimately, our clients rely on Nielsen to help them win in the marketplace. They place their trust in our information – unique in the market research industry for its speed, accuracy, quality and coverage. They depend on our highly developed software tools and analytical skills. And they count on our highly trained people to provide market knowledge, professional expertise and marketing insight.

Job Applications
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Nielsen has employment opportunities available in more than 100 countries. Search for position availability in the Americas, Asia Pacific, Europe, Middle East & Africa, Nielsen Global or with Nielsen International Research.